How the Celebs Rule Us

Wessie du Toit
12 min readJun 10, 2021
K-Pop sensation BTS performs during its 2018 Love Yourself World Tour. Image via Wikimedia commons.

Who should we call the first “Instagram billionaire”? It’s a mark of the new Gilded Age we’ve entered that both women vying for that title belong to the same family, the illustrious Kardashian-Jenner clan. In 2019, it looked like Kylie Jenner had passed the ten-figure mark, only for Forbes to revise its estimates, declaring that Jenner had juiced her net worth with “white lies, omissions and outright fabrications.” (Her real wealth, the magazine…

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Wessie du Toit

Freelance writer. Main interest = history of ideas. Also art, books, politics. Follow me on twitter @wessiedutoit